Corporate Culture - How Corporate Culture is managed in organisations and what could be done better

Master's Thesis from the year 2004 in the subject Business economics - Business Management, Corporate Governance, University of Teesside, language: English, abstract: Corporate culture has gained importance in the business world in the last two decades. The consideration of corporate culture, nevertheless, differs significantly in organisations. Some organisations have taken their corporate culture into account for strategic decisions (e.g. cultural fit during Mergers & Acquisitions) but other organisations have tended to neglect this issue at ...